"There was a time AI was merely something that filled our imaginations with possibilities for the future. Now that it’s here, the future is a lot more clear. In customer service, we know that the majority of support will be delivered by AI at a higher standard than what is possible by humans alone. Join visionary customer service leaders to explore the impact and opportunity of AI at Pioneer 2025."
Pioneer was an enormous group effort from the entire Intercom creative studio. We were lucky enough to be in the small group working from the project's inception, creating look territories, illustrations, art, and motion. After we landed on a creative direction there were so many assets to be made by several different vendors. We created a motion design guide to help unify the look and feel. That guide was integral to the production of all motion pieces for the event, as well as art used within static design found throughout the space.
We Teamed up CATK, an incredible motion design studio to execute the production of the floral particle assets.
Dreaming Head
Key Art Creative Development / Art Direction / Motion Design
Intercom
Associate Creative Director:
Daniel Surgeon
Creative Direction:
Ben Clark Scott Smith
Design:
Sam Wood Justin Truong Claire Whitman
Producer:
Karina Alvarez-Calderon
CATK
3D Production
COMIX
Live Event Production
